Celebrating the origin through the
talent of those who produce
Stages
The contest will consist of the following STEPS:
REGISTRATION STAGE: Registration takes place between 08/15/2023 and 09/20/2023 and will be carried out by filling in the “Registration Form”
EVALUATION STAGE: The judgment of the classified samples will be carried out between the daysSeptember 21st to 28th in the city of Patrocínio/MG.
COFFEE DEPOSIT IN INDICATED PLACE: After publishing the list of selected candidates for the qualifying stage, the registered lot must be made available at one of the following warehouses: Armazéns Leste de Minas, in the cities of Varginha, Patrocínio or Manhuaçu/MG and NM Junior Armazéns Gerais, in the city of Patrocínio Paulista/ SP.
FINAL JURY: The Final Jury will take place between the daysOctober 21 and 22, 2023, in the city of Varginha/MG and will be conducted by a group of at least 06 (six) judges, composed of: Q-Graders, trained professionals with reputation in the specialty coffee market, where 12 (twelve) winning samples will be chosen,2 (two) per region.
RESULT PUBLICATION: The result will be published inOctober 23, 2023, on this website, through a statement sent via the registered email of each finalist, and in an announcement made on the channels
officials from the event organizer, Cafebras; from CoFFee ++ , a partner of the contest, as well as other media chosen by chance.
AWARDS' CEREMONY:The award ceremony, with revelation of the first and second place, champion and vice-champion of each producing region, will take place on the dayNovember 08, 2023,
in the city of Belo Horizonte/MG.
we connect people who love coffee.
Awards
More than a financial award, it is the appreciation and recognition of people, who, due to their talent in producing, exalt Brazilian coffees.
There will be 12 award-winning producers, with 1st and 2nd place from each producing origin:
ALTA MOGIANA, CERRADO MINEIRO, CHAPADA DE MINAS, ESPÍRITO SANTO,
MATAS DE MINAS AND SOUTH OF MINAS
1st PLACE
from each producing origin
R$ 5.000,00/sc
Ten thousand reais for the 02 classified bags
2nd PLACE
from each producing origin
R$ 3.000,00/sc
Six thousand reais for the 02 classified bags
Recognition
In recognition of the CHAMPION of each origin, Coffee ++ will launch in the Brazilian market, every two months of 2024, aSpecial and Limited Edition one of the winners per region.
Coffee ++, a partner company in the contest, is a reference in the promotion of Brazilian specialty coffees and will define, by drawing lots, the order of launches. In each edition, one per region, will be givenemphasis on the characteristics of the winning lot, coffee variety, production process as well as information: the producing region and the life story of the coffee grower.
Download the regulation
and registration form.
Enrollment
15/08/2023 á 20/09/2023
